Why Women Are Switching Their Face Towel
You did everything right for your skin. Then you dried it with yesterday's towel.
A fresh, sterile cotton towel for every wash.
- 100% unbleached cotton
- Single use, sealed until opened
- Oeko-Tex certified
- Dermatologist-tested

You do everything possible for your skin. Your towel should keep up.

Gentle cleanser. Clean pillowcase. Good serum. Then a bath towel that's been hanging damp since yesterday.
5 reasons women are switching ↓

A damp towel is not a clean towel
Thick towels stay damp and collect whatever was on your hands.
- Sealed, dry and sterile
- 40% reduction in surface bacteria after 30 days in clinical testing
- Use once, then toss
Made for skin that turns red at a touch
Old towels hold detergent and softener. Sima is never washed.
- 100% unbleached cotton, dye- and fragrance-free
- Oeko-Tex certified
- Dermatologist-tested
"I tell my patients with sensitive or acne-prone skin to stop drying their face with a bath towel that stays damp all week. A fresh single-use cotton towel like Sima's is a simple swap I recommend."Dylan Greeney, MDDermatologist in Evansville, Indiana
Your skincare deserves a clean finish
83% of Sima users saw clearer, calmer skin in just 6 weeks.*
See today's offer →
Soft the first time. Soft every time.
Bath towels get rougher every wash. Every Sima towel is brand new, and sturdy enough to use wet.

Easy at home. Easier on the go.
No laundry, no damp towel in your suitcase. Slip a few in your bag.
Join 1,000,000+ Sima customers.
Up to 32% off with Subscribe & Save
Loved by 1,000,000+ Sima customers
★★★★★ 4.8 stars · 7.5K+ reviews
"They're a large size and work so well in removing my makeup! … Durable, they don't tear, soft…"
Maya R. · Verified buyer"Very nice for on the go. I have very sensitive skin and all your products are amazing."
Heather R. · Verified buyer"Excellent product. Soft yet just enough texture to dry and buff your face daily… We both love them!"
Karen · Verified buyerReal customers, real routines
Bath towel vs. Sima
| Bath towel | Sima | |
|---|---|---|
| Between uses | Hangs damp for days | Sealed and sterile until used |
| Touches | Hands, hair, body, others | Only your face, only once |
| Material | Detergent & softener residue | 100% unbleached, Oeko-Tex cotton |
Try Sima today
50 towels per pack. About 40¢ a towel, or about 30¢ with the 4-pack.
- Extra 15% off with Subscribe & Save
- Free shipping over $40
MONEY
BACK
Full refund on unopened packs within 30 days. Email orders@simabrand.com. Damaged? We'll replace it.
Questions
Isn't this just a paper towel?
No. 100% unbleached cotton, soft on skin and sturdy when wet.
Is it gentle enough for sensitive skin?
Yes. Dermatologist-tested, Oeko-Tex certified, dye- and fragrance-free.
Can I cancel my subscription?
Yes, in two clicks. No fees.
*Based on a clinical study of 35 individuals over six weeks. Individual results may vary. Not intended to diagnose, treat, cure or prevent any disease. Towel study: Gerba CP et al., Food Protection Trends 34(5):312–317, 2014.